Bold explains how exponential technology has democratized the power to change the world and build wealth by putting it in the hands of everyone, and it explains which trends entrepreneurs will benefit from most in the future, how to capitalize on them, and which challenges are truly bold enough to affect us all. What is exponential technology and why is it altering the way we construct businesses? What is the psychology behind some of our time's most creative minds? And how can you, your mother, or even your dog (well, maybe not your dog) harness the potential of exponential technologies?
Right now, you have the power to alter the world. Gordon Moore, the pioneer of Intel, noticed that computing power seemed to double every 12 months, because his business could fit twice as many transistors on a chip of the same size by then. As it turns out, this exponential violation has shown to be true through time, resulting in exponential technological advancement. When technology becomes digital, its potential expansion is virtually limitless, democratizing the ability to influence the world. You have the ability to construct something that could transform the world thanks to the internet and widely available technologies.
The businesses that have the greatest global influence will rely on exponential technologies. While some outstanding businesses have been founded with just a single domain and some server space, the ones that will have the most influence in the future will require technical expenditures. Artificial intelligence and sensor technology are two areas that Kotler and Diamandis have highlighted as having a major influence and potentially billions of dollars in profit. These technologies will be among the most successful because they can be scaled exponentially — for example, manufacturing costs can be cut in half from one year to the next, allowing them to reach the entire population very quickly.
The skunk methodology can help you develop a business quickly. In just 143 days, Skunk Works created the first US jet fighter. The system they employed allowed them to act extremely quickly, and it is still in use today, leading to the development of some of the world's most advanced jet fighter jets, such as the Nighthawk and Raptor.
Any “skunk works” activity has three distinct characteristics:
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It has a single, well-defined objective.
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It is not burdened by any form of bureaucracy.
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Its employees may work in a quiet, concentrated setting free of interruptions.
If you have a revolutionary idea, don't be afraid to set up a skunk works environment for yourself, and you'll know whether it stands up in the real world of exponential technology in a matter of weeks or months, rather than waste years toying with it and never making any progress.